We could write a cheesy story about the end of an era, but here’s the deal in short:
After 11 beautiful years Morli & Bommie have decided the time has come for Get Horizontal to say goodbye. Not in a miserable, failure kind of way, but in a realistic, future-proof and most importantly proud kind of way.
From day one our mission has always been this:
To promote the culture of ultimate frisbee and to inspire people worldwide to go out and live #theultimatelife.
We’ve published tons of articles, created beautiful content at countless events worldwide, dropped some epic lifestyle clothing collections and had tons of fun with loads of people while doing all of these things. We’re proud to say we’ve succeeded in our mission, but it’s time to move on and make way for future generations.
Below is a more elaborate breakdown of our adventure, but it basically comes down to this: gratitude for one of the biggest adventures of our lifetime!
The idea for Get Horizontal originated back in 2007 when avid ultimate player Johan Bommerez launched a solution to one of the issues he had been encountering throughout the Belgian & European ultimate scene. After attending many tournaments he found it nearly impossible to retrieve any kind of results or photos from tournaments all across the EU. After a little bit of research and some online inspiration by the early birds that were Jim Parinella’s Blog and The Huddle, to name but a few, the official weblog Get Horizontal was born on February 1st 2008. A website too hideous to ever be seen again, it quickly gathered a rather large international online following, especially after joining Facebook and other social media channels around that time.
The Ultimate Life.
After 6 years of blogging and logging, the time had come to step it up. Enter Kristof Morlion, the mastermind, the fixer, the man with a plan. Through this brand new partnership the boys decided to enter an exciting new phase for Get Horizontal and founded an official company. This quickly resulted in a new chapter that involved official media coverage contracts for multiple editions of both Windmill Windup in Amsterdam, and Tom’s Tourney in Bruges, Belgium, 2 of Europe’s biggest ultimate frisbee tournaments around. More official journalism adventures included WCBU in Dubai in 20XX, EUCF in 2012-13-14 , Paganello and even expanded all the way to Ulticopa in Mexico and USAU Nationals in 20XX with our main, supporting partner at the time: Five Ultimate. Along the way we were social media partners at events such as Sandslash, Yes But Nau, Dublin’s Golden Cup, XXXXXXX and too many events to name. We became more professional and reached a lot of people, did some partnership stuff with Layout Gloves, Flashflight, the AUDL, Disc Store, Tokay Ultimate, Aria Ultimate & even Spikeball.
Eventually we teamed up with the lovely folks over at VC Ultimate to bring you more clothing at WUGC 2018 and hosted the now already legendary DreamTeam Fest in France in 2018. Celebrating 10 years of Get Horizontal with 250 players from 10 different countries in the amazing Pine Beach Paradise by BoardX was a dream come true, and the culmination of a decade filled with ultimate adventures.
Speaking of adventures: after long conversations on what it meant for us to be an ultimate player, we launched a little something that 5 years later still makes us proud. A baseline that eventually resulted in a hashtag, simple yet very meaningful:
A symbol for the adventurous lifestyle we tirelessly promoted, a symbol for what it meant to get up from your couch, go outside, meet new and old friends, play ultimate, be active and enjoy life to the fullest. Doing all of these things is and always will be one of the things that made us, and many like minded people, feel most alive.
After all of these epic adventures, and hours, days, weeks and even months voluntarily invested into this project: why say goodbye? Here’s the breakdown.
Sometimes people need to move forward and let go of things. Life moves forward, friendships move forward, ambitions move forward, families move forward. We had a blast, and we genuinely hope each and every one of the people we reached both off- and online, also had a blast. What a ride it has been. While we’re at it: can we invite you to share your favourite ultimate memories by tagging @gethorizontal and #theultimatelife? We’d love to see some more stories pop up on social media, whether they were Get Horizontal-inspired or not.
If there’s one thing we can really finish this life-changing adventure off with, it’s this message: keep on living #theultimatelife. Whether it be throwing a frisbee on the beach with friends, or playing die-hard competitive ultimate, it’s about being the best and simplest version of yourself, while connecting with others.
In other words, and an underestimated power: frisbee connects people.
It was a pleasure serving you.
A sincere thank you from the Get Horizontal crew:
Kristof Morlion & Johan Bommerez
Morli & Bommie
Our gratitude is eternal, and many of the following people we’ll remember till the end of times.
A sincere thank you to David Picon, Ravi Vasudevan, Ingeborg Kuijlaars, Jelle Carron, Maz, Glenn Nolf aka Mr Toms Tourney, Borre, Seppen, Ratje, Stanny, Guido en de Jean, aka de Tom’s Tourney crew, Nan, Tris, Yves and the entire Windmill crews from over the years, Vehro, Zahlen, Xtehn, Rohre, Christian and all of the amazing Five Ultimate crew, Christina Williams, Adriana Withers, Mr. Leenknecht. Our GH ambassadors Amber Dewaele, Paola Nava, Justin Foord, Sasha Pustovaya, Laura Malisse, Nena.
The extended Get Horizontal crew: Raf Celis, Mark Earley, Wouter Struyf, Jelle Van Coillie, Quentin Dupré Latour.